Adistec News

In every newsroom, speed, accuracy, and clarity set the pace of the day — values that, for wTVision, transcend production targets and define the core of its work. For over two decades, this vision has driven the creation of technologies that unite creativity with precision, transforming complex workflows into streamlined, intelligent systems. Now, in a strategic alliance with Avid, a global benchmark in newsroom and editorial workflows, wTVision takes this mission further by embedding graphics as a natural, fully integrated part of the editorial process and delivering a complete graphics factory — from creation to playout — inspiring media and empowering full creative control.

With this integration, a journalist using Avid iNEWS can select, fill, and attach graphics to a story without leaving the rundown. Those assets appear instantly in wTVision’s StudioCG rundown, ready for live control in the gallery. Editors using Avid Media Composer can pull from the same library of approved templates, adding visuals to their edits without duplicating work or breaking brand consistency. This ensures that every on-air element — from lower thirds and full-screen graphics to LED wall visuals and augmented reality segments — is planned, approved, and delivered in perfect sync with the editorial agenda. The result is a unified workflow that reduces handovers, preserves visual coherence, and frees teams to focus on storytelling rather than managing tools.

Building on this foundation, StudioCG serves as the newsroom’s command center for every graphic and video cue. Fully compatible with major rendering engines, data sources, and social media curation tools, it enables seamless control over a full spectrum of on-air and immersive formats from a single interface. Whether delivering your 24 hours news services, covering elections, live sports, or a breaking news event, the same tools support a consistent, reliable workflow — maintaining both operational precision and creative flexibility under any production pressure.

For wTVision, this is more than a technical milestone:

“Our mission is to solve real challenges in the daily life of our customers,” says Alex Roriz, VP of Global Partnerships, Business Strategy & Growth. “Graphics are part of our identity, and integrating them so naturally into Avid’s workflows is a perfect fit. We are proud to collaborate with such a respected industry leader and confident this will be a leap forward in efficiency and creative storytelling.”

From Avid’s perspective, the benefit is equally clear:

“Avid is committed to delivering complete end-to-end workflows to the market,” says Ray Thompson Senior Director of WW Partners and Alliances at Avid. “Graphics are an essential part of every production. By incorporating wTVision’s 20-plus years of expertise, we’re strengthening our offer and giving customers a win in both efficiency and creativity.”

This alliance delivers what modern newsrooms demand: operational efficiency, consistent branding, and the freedom to tell stories with impact. By merging editorial and graphics workflows into a single, streamlined operation, wTVision and Avid set a new standard for how news is produced — faster, smarter, and with full creative control.